TOOLS · REVENUE

How much revenue
are missed leads
costing you?

A plain estimate from the numbers you enter. The formulas stay on the page.

  1. 01 Leads
  2. 02 Missed
  3. 03 Recovered

All prefilled values are example inputs — not an industry benchmark or a ScalePoint AI claim.

01Your leads

How many inbound leads or calls you count in one month. Decimals are allowed.

The share of those leads or calls that go unanswered.

The share of inbound volume that arrives after hours. This breaks down monthly leads. It does not add missed inquiries.

Hours until a response. This does not change the close rate.

02Your conversion

The share of missed inquiries counted as customers in this estimate.

Average job or deal value used for the main result.

Optional. If you enter it, a second result uses lifetime value instead of job value. The two are not added.

03Improved scenario

The example scenario missed rate is 10%. The scenario close rate starts equal to your current close rate. Response time is shown only and does not change the close rate.

The example is 10%. It is lower than the current missed rate, so the first result shows recovered revenue.

Starts equal to your current close rate. Change it only if the scenario should use a different close rate.

Display only. It does not change the close rate.

Optional. Another way to set the scenario: inquiries still missed become the current missed count minus this number, and do not go below zero. The implied missed rate is written into the scenario missed rate.

Formulas

  1. Missed inquiries per month

    M = L × m

  2. After-hours inquiries per month

    H = L × h. Not added to M.

  3. Estimated missed revenue per month

    R month = M × c × V = L × m × c × V

  4. Estimated missed revenue per year

    R year = R month × 12

  5. Lifetime-value view

    R LTV month = M × c × LTV, and R LTV year = that figure × 12. Shown only when lifetime value is entered. Not added to job value.

  6. Scenario inquiries still missed

    M' = L × m'

  7. Scenario revenue still missed per month

    R' month = M' × c' × V

  8. Estimated revenue recovered per month

    ΔR month = R month − R' month

  9. Estimated revenue recovered per year

    ΔR year = ΔR month × 12

Dollar figures on the page are rounded to the nearest dollar. The formula lines show the exact value before that rounding.

Assumptions

This is an estimate from the numbers you entered. It is not a forecast, a guarantee, or a report of ScalePoint AI client results.

Example defaults, if used, are starting points you can edit. They are not industry statistics.

Actual revenue depends on lead quality, offer, capacity, seasonality, and whether a missed inquiry would have become a customer.

After-hours share does not automatically increase missed revenue unless you also change the missed rate.

No pricing for ScalePoint AI services appears on this page.

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Calculated in this browser from the numbers above. Inputs are not sent anywhere.